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Pop That Mumma launch app for ‘Pregnancy, Birth, and Beyond’

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Pop That Mumma launch app for ‘Pregnancy, Birth, and Beyond’

The Village is a groundbreaking app soon to launch from Pop That Mumma…

Renowned childbirth educator and hypnobirthing advocate, Poppy Child, the visionary behind Pop That Mumma and Birth Box, is set to revolutionise the parenting landscape with the launch of The Village.

This innovative app, launching on Monday, 6 January 2025, is designed to empower parents with the tools, knowledge, and confidence they need to navigate pregnancy, childbirth, and early parenthood with ease.

With 460k+ engaged followers on social media, Poppy has become a beacon of support and inspiration for modern parents, known for her unfiltered honesty and actionable guidance. The Village builds on her legacy, combining expert-led education, real-time advice, and an inclusive community to deliver a one-of-a-kind resource for today’s parents.

Unlike traditional parenting resources, The Village is a digital hub designed to address the real and unspoken challenges of pregnancy, birth, and early parenthood. The app combines expert education, live Q&A sessions, and a supportive community, creating a one-stop resource for parents at every stage of their journey.

Poppy Child:

“We envision a world where no woman faces pregnancy alone – a world where she can find a safe space to be vulnerable and build lasting friendships. Parents deserve more than generic advice or outdated approaches. They deserve real, honest, and empowering support that fits into their busy lives. That’s what The Village delivers.”

Key Features of The Village include expert-Led Birth Education: Accessible, no-nonsense guidance to help parents overcome fears, understand the birthing process, and make informed choices for their families. Live Q&A Sessions: Real-time support from trusted professionals, including midwives and doulas. Exclusive Podcasts and Stories: Unfiltered conversations featuring expert insights and real-life experiences to inspire and reassure and an ongoing Support Hub with monthly workshops, meditations, and expert advice tailored to parents’ evolving needs.

“The Village seamlessly integrates with Poppy Child’s Birth Box, an existing educational course that has empowered thousands of women worldwide to experience positive births. Birth Box offers comprehensive hypnobirthing content, including video tutorials, guided audios, and digital downloads, providing a deep and meaningful learning experience akin to in-person courses.” – Pop That Mumma PR

By combining the resources of The Village with the methodologies of the Birth Box, parents receive a holistic approach to birth preparation, ensuring they are well-informed, confident, and ready to embrace their positive birthing journey the company note.

Poppy Child’s journey as a childbirth educator and hypnobirthing expert began with a mission to empower parents to approach birth with confidence and positivity. Through her brand, Pop That Mumma, she has inspired hundreds of thousands with her relatable, honest approach to modern parenthood.

Her new venture, The Village, reflects her commitment to supporting parents through every stage of their journey, from pregnancy to early parenthood. “This isn’t just an app; it’s a movement,” Poppy explains. “It’s about giving parents the resources, community, and confidence to navigate this transformative time with strength and support.”

The app, launches on Monday, 6 January 2025.

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