BBC release ‘Men Up’ promo

The trailer for the Quay Street Productions and Booms’, Men Up has been unleashed with a taste of what’s in store.

The series launches on BBC One and BBC iPlayer on December 29th at 9pm. The feature-length drama is written by Matthew Barry (Industry, Chilling Adventures of Sabrina). Men Up explores the lives of five ordinary Welshmen who embark on an extraordinary journey when they take part in the trial of a new drug which would later become Viagra. The series is inspired by the remarkable true story of one of the world’s first medical trials for the drug, held in Swansea’s Morriston Hospital in 1994.

Writer Matthew Barry: 

“Who knew that one of the first Viagra trials in the world took place in 1994…in Swansea! I’m beyond delighted to be working with Nicola, Russell, and the entire team to bring this extraordinary tale to the screen. People hear the word impotence, and they wait for the punchline. But this story is about so much more. And with an incredible Welsh cast, led by Iwan Rheon and Alexandra Roach, I can’t wait to bring it to the screen.”

Mixing drama with humour, Men Up is a poignant and beautiful story in which a group of unassuming men rise to the challenge to reclaim their sex lives.

In this fictionalised account the story follows Meurig (Iwan Rheon), Colin (Steffan Rhodri), Tommy (Paul Rhys), Peetham ‘Pete’ (Phaldut Sharma) and Eddie (Mark Lewis Jones) in pursuit of their ultimate reward… the return of a romantic connection in their lives. But as the drug brings the hope of a return to that once-lost intimacy, the men realise the hard work has only just begun. The trial will take them to some very unexpected places and force them to re-assess their lives.

The 90-minute drama also stars Alex Roach (Killing Eve, Sanditon, No Offence), Joanna Page (Gavin & Stacey, Dolittle), Alex Riley (The Pembrokeshire Murders, The Pact), Nathan Sussex (It’s A Sin, Hollyoaks), Lisa Palfrey (Sex Education, COBRA), Dyfan Dwyfor (A Very English Scandal, Requiem) and Katy Wix (Ghosts, Stath Lets Flats).

Men Up, BBC One and BBC iPlayer on December 29th at 9pm