Following the largest talent search in the network’s history, BBC Asian Network Represents is back.
For the second year in a row, the initiative is looking for 12 brand new voices who live and breathe British Asian culture, music and entertainment and have the confidence to draw in new and existing listeners across the airwaves. The final selected 12 will host four two-hour Sunday shows each between March 2022 and February 2023.
“We’re here to ensure that the right opportunities exist for fresh, raw presenters no matter where they are in the UK. Last year’s entries exceeded all of our expectations and this year I want everyone who is thinking about submitting a demo, to do just that!” – Ahmed Hussain, Head of BBC Asian Network
BBC Asian Network has long been dedicated to nurturing new and emerging talent, and following the first year of the programme a number of presenters who had no previous radio experience have gone on to permanently host their own shows on the network.
Midlands-based model and content creator Serena Takhar is one of them. Despite having no prior connection to radio, Serena has now gone on to host brand new commission, Asian Network Chill. Other success stories include Jeevan Ravindran, who came on board as a writer and now hosts a Sunday evening show on a fortnightly rotation, and DJ and Producer Virdi Mazaria, who has also covered a number of live shows on the network.
Applications are now open via the uploader on the BBC Asian Network website and will close at midnight on 12 December 2021.
“You never know where this opportunity could lead to and what may come with it – just look at the amazing work this year’s cohort have gone on to do!” – Ahmed Hussain, Head of BBC Asian Network
